You've created your booking page. Now what?
You took the first step to running your knowledge business online. Now that your booking page is up and running, it is time to share it with your network!
✅ Test your new booking page
You've created a beautiful page and started sharing it, but how do you know that everything is set up correctly?
The best way to test it is to follow the whole process end-to-end. You can ask a friend to book a free session with you and then hop on the call by the generated link. This way you can see how all of the parts work together - booking, email notifications, calendar invites, and a call itself.
You can also book a session on your page yourself to see it with your own eyes.
✉️ Add to your email signature
Adding your link to your booking page in your email signature can be hugely beneficial.
If you offer a general free session, you can link to your booking page in your signature. Here is an example signature you can copy and paste!
Best, though, is offering people a taste of your paid sessions. Create a free session that gives them some value. Something you can teach or help them with in 30 minutes or less.
Here are some examples:
- 30 minute Facebook strategy session (for marketing experts)
- 15 minute Get Organized! desk session (for professional organizers)
- 30 minute clarity session (for coaches)
- 30 minutes any topic conversation (for language tutors)
📝 Add to your LinkedIn profile
LinkedIn is the go-to social network for professionals and is a great way to showcase the paid sessions you have to offer. You want to make it easy for people to find the services you offer!
Here are two places where you can add Introwise to your LinkedIn profile:
- Your contact information: You can add various websites to your contact information. Make sure your booking page is one of them!
- Featured section: There is a great section on LinkedIn where you can showcase links, articles, or posts. Add your Introwise link and a description of your free offer.
🗣️ Engage, engage, engage!
Many people think the key to social media is creating the right posts and posting frequently. While that helps, the real key to social media is engaging with others!
If you decide to use social as a method to get more visibility for yourself and your services, make sure you remember to take the time to engage with your target audience. Search hashtags that your target audience would be creating, commenting on or following, and jump into the conversation!
Provide valuable insights, and make sure your Introwise link is readily available on your profile so when people go to check you out, they see what kind of services you offer.
🆓 Provide real value in a free session
Most consultants have a free discovery session or free consultation. But only people who are already interested in working with you in the first place will book these. If you want to attract clients that don't know you yet, you need to offer something of real value.
Create a 15 or 30 minute session that has your potential client walking away with something they can implement immediately. Once they see the effect you had in only 15 or 30 minutes, they will be much more likely to pay for a longer session!
Tip! Want more information on how to make sure a discovery session turns into a paid client? Check out more discovery call tips in this video!
👥 Have regular group sessions
Create a group session once a month to market to your email list and followers. Make it lower cost than a 1:1 session would be with you so people get a chance to see you in action at a lower price point.
When you are creating your group session, make sure it really calls to your ideal audience and that you describe what they will get out of this session.
Again, you want your audience to walk away with real value! This will have them coming back for more.
📦 Package sessions with built-in savings
If a potential client has already seen your value and is ready to book with you, why not offer them savings if they book more than one session at once?
Our Packages feature allows you to group various 1:1 sessions (or multiple sessions of the same type) in a convenient package, and gives you the opportunity to extend a discount for booking in bulk.
Setting up your Introwise page was the easy part. Growing your online business isn't as easy. Here are 3 more tips for getting more visibility for the services you offer.
➕ Offer recordings as an add-on
As the price of your services grows and the time resources stay the same, recordings let you provide additional value to your most important clients. Recordings can be a part of your contract with the client to provide extra peace of mind for you and your clients.
The best part? Introwise Calls can be recorded directly to the cloud and shared with your clients instantaneously. Available on our Pro plan, along with live streaming and a full set of premium features.
📖 Keep learning with our YouTube channel
Growing your business online is a continuous journey. On our YouTube channel you'll find weekly interviews with coaches, consultants, tutors, and online business experts. Subscribe to learn and grow with the best in your field!