Janene Liston

I'm the Pricing Lady: Helping Small Businesses Be Sustainably Profitable

Pricing can drain or boost profits more quickly than adjusting volumes or costs. Yet at least half of companies aren’t as profitable as they can be - they don't even know they're leaving money on the table. I’m passionate about helping small businesses grow profitability in a responsible and sustainable way. I'm dedicated to helping small businesses understand and more effectively use pricing in their businesses. My clients are typically small businesses, entrepreneurs & startups who want to be more successful by using pricing to close more/better deals and grow profits. Pricing is the biggest profit lever in your business, getting it right isn’t an option it’s a necessity. Problems I solve include: - You’ve got new products and services; you need help setting the right prices. - You need to increase prices, are nervous about doing it and are unsure how to implement the increases effectively. - You know that the way you set your prices / make offers can be better / easier for you but you’re not sure how to make improvements. - You’re working too hard and earning too little. It’s time to change your pricing strategy and you’re unsure how. - You’re unclear about your price positioning. You need help understanding the right positioning and communicating it effectively. - You (your team) are struggling to communicate the value of what you offer and you need help creating your value communication. Clients have achieved tangible results when working with me. - Earn more profit - Get better prices per transaction - Get more and/or better clients - Know how to set prices and adjust them - Know the value of your offer and communicate it better - Feel confident that what you charge is right for your customers & your business - Know how your business decisions impact profitability When you're ready let's talk. Book a discovery call today https://thepricinglady.com/book-a-call/