John Azzo

Personal Development Coach / Leadership Trainer

I am an Associate Certified Coach (ACC) through the International Coaching Federation (ICF), DISC Maps Certified Guide, CBT, REBT & NLP Practitioner. I've been a CEO in China for more than 13 years, with 18+ years of experience helping individuals and organizations navigate challenges in business, intercultural communication, and dealing with demanding situations in complex environments. I started my coaching journey driven by a need to challenge my beliefs and wanting to explore more areas of self-development. Through my training and experience, I learned how to achieve a better understanding of myself and leverage my strengths and skills. In addition, I also deepened my drive to help others create a big impact on their life and achieve whatever they set their mind to. Now I coach directors, team leaders, and entrepreneurs to understand themselves better, improve their relationships, and develop their strengths and resources to overcome conflicts in their personal and professional lives. I also deliver leadership training for SMEs, focusing on time management, communication, goal setting, conflict resolution, team alignment and building. I believe everyone can achieve whatever they set their mind to once they break through their self-constraints. Once people find ways to remove obstacles they live and work to their greatest potential, it all starts with clarity and the WHY. I work closely with my clients to help them gain clarity and self-awareness and align with their values to deal with conflicts, overcome any obstacles, and achieve their goals. Words I live by: “Give a person a fish, you’ll feed them for a day. Teach them how to fish, and you’ll feed them for a lifetime.”

Personal session

HK$1,500.00 for 1 hour

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